Your Genes Know What You Need, We Help You Hear Them
Most health advice is still built for the average person. Not here. We empower people to take control of their health with advanced at-home testing that provides personalized insights based on your genetics, methylation, microbiome, epigenetics, and more.
What makes us different isn't just the science — it's what we do with it, and what we don't do. We don't sell your data. We don't offer generic advice dressed up as personalization. We don't hand you a report and leave you to figure it out alone. Every test comes with a complimentary red flag review with a program coordinator. We're HIPAA compliant, CLIA certified, and HSA/FSA eligible — because clinical rigor and accessibility aren't in conflict. They're both requirements.Click the button below to book consultation with program coordinator.
The Team Driving Us Forward
Our executive team is the driving force behind our mission to revolutionize healthcare through personalized genomics. Each leader brings a wealth of expertise and a passion for innovation, ensuring that we stay at the forefront of genetic research and its practical applications. Together, they are shaping the future of personalized health, empowering individuals to take control of their well-being with cutting-edge solutions.
Tracy Wood
Chief Executive Officer
Tracy Wood leads The DNA Company as Chief Executive Officer, bringing her extensive experience in healthcare management to the team. Her strategic vision and commitment to excellence ensure that the company continues to expand its impact on the global stage. Tracy's leadership is characterized by a strong focus on innovation, operational efficiency, and client satisfaction.
Dr. Krista Kostroman
Chief Science Officer
Dr. Krista Kostroman is the Chief Science Officer at The DNA Company, where she oversees all scientific research and product development. With a background in naturopathic medicine, Dr. Kostroman bridges the gap between traditional medicine and cutting-edge genomics, ensuring that our products are both scientifically robust and holistically beneficial.
Alison Henry
Chief Operations Officer
Alison Henry manages the day-to-day operations at The DNA Company as Chief Operations Officer. Her focus on operational excellence ensures that the company runs smoothly and efficiently, delivering high-quality products and services to our clients.
Zee Shah
Chief Information Officer
Zee Shah, as Chief Information Officer, oversees the company's technology infrastructure and data security. With a background in IT and a commitment to innovation, Zee ensures that The DNA Company remains at the forefront of technological advancements in healthcare.
Miguel Rodriguez
Chief Technology Officer
Miguel serves as the Chief Technology Officer at The DNA Company, where he drives innovation and ensures the highest standards in technology and quality. As an introvert, Miguel values deep thinking and collaboration within his team. Outside of work, he enjoys traveling, embracing new experiences and cultures to fuel his own creativity and perspective.
Only The Bleeding-Edge is Good Enough
At The DNA Company, we are dedicated to revolutionizing the healthcare industry through the power of personalized genomics. By decoding the genetic blueprint of everyone, we empower people to make informed decisions about their health, leading to better outcomes and longer, healthier lives. Our mission is to elevate humanity by providing actionable genetic insights that are tailored to each person’s unique needs.
Meet Our Clinicians & Practitioners
At The DNA Company, we are proud to collaborate with a team of expert clinicians and practitioners from diverse fields who share a deep passion for personalized healthcare. Many of them found us the same way you did - by running out of answers everywhere else. With a focus on functional genomics, nutrition, and holistic therapies, our clinicians are dedicated to transforming health through individualized care and advanced scientific insights, ensuring every patient’s path to optimal health is uniquely tailored.
Dr. Krista Kostroman
ND, BCS, FGP
Dr. Krista Kostroman, ND, is a naturopathic doctor and Chief Science Officer at The DNA Company, where she leads research, development, and clinical operations. With a unique background in naturopathy, genetics, and computer science, she innovates personalized medicine by translating genetic data into actionable insights. After earning a degree in Cognitive Science from Queen’s University, she shifted from a corporate tech career to naturopathic medicine, training in integrative health and cancer care. Dr. Kostroman emphasizes holistic health, mind-body practices, and leads initiatives to improve accessible medicine and women's health.
Dr. Lara Varden
PhD, BCHHP, LEHP, CFGP, CFNC
Dr. Lara Varden, Ph.D., is a multi-credentialed clinical practitioner and expert in Precision Medicine. With certifications in functional genomics, nutrition, and holistic health, she has made significant contributions to genetic research and education. In 2024, Dr. Varden helped develop The DNA University, creating training materials to improve patient care globally. Her work spans cellular biology, molecular genetics, and neuroscience, with a focus on empowering people through nutrition and lifestyle changes. As Dean of Students, she emphasizes integrity, proven science, and personalized healing in her practice.
Felicia Bruno
CPT, CFGP
Felicia Bruno is a highly skilled and passionate fitness expert with over a decade of experience as a personal trainer certified by the National Academy of Sports Medicine. As an IFBB Pro Figure Competitor since 2021, Felicia combines her deep knowledge of exercise physiology, nutrition, and motivation to offer personalized training that transforms both body and mind. Her holistic approach empowers clients to achieve physical strength, mental resilience, and long-term wellness. Felicia’s journey in competitive bodybuilding exemplifies her dedication, serving as an inspiration to those striving for peak fitness and health.
Justin Harris
CFGP, PHC, CNSCC
Justin Harris is a Functional Genomics Practitioner, Primal Health Coach, Certified Nutritionist, and Strength and Conditioning Coach (ISSA), specializing in personalized health strategies. With expertise in functional genomics, he tailors nutrition, fitness, and lifestyle plans based on individual genetic profiles. His coaching draws on evolutionary biology and ancestral health, emphasizing natural behaviors like sun exposure, toxin avoidance, and physical activity. Justin leverages his background in the supplement industry and fitness to optimize fat burning, muscle building, and inflammation reduction for his clients.
Dr. Stephanie Nielsen
Pharm. D, CCN, CFGP
Dr. Stephanie Nielsen is a leader in food-based medicine, initially earning her Doctor of Pharmacy to heal through pharmaceuticals. After battling cancer at 21 that didn’t respond to medication, she turned to natural remedies and healed herself, realizing the balance between natural and Western medicine. After a decade in Big Pharma conducting clinical studies, she shifted to her passion for folk medicine and became certified in clinical nutrition, functional genomics, and BHRT. She now focuses on auto-immunity, hormone health, and nutrigenomics through her program, Wishing You Wellness.
Lynn Angel
CFGP, FBS and Kinesiologist
Lynn Angel is a Certified Functional Genomics Practitioner, Functional Bloodwork Specialist, and Functional Health Therapist, specializing in heavy metal toxicity. After her career as a renowned chef in South Africa was cut short by mercury and lead poisoning, Lynn recovered her health and dedicated herself to functional health. She provides personalized care based on genetic blueprints, focusing on detoxification and lifestyle changes. Passionate about helping others achieve vitality and longevity, Lynn combines cutting-edge science with compassionate care, guiding her clients toward optimal health. Outside of work, she enjoys travel and culinary exploration.
Dr. Tracey Steady-Hardcastle
DACM, MSTOM, FGP
Dr. Tracey Steady Hardcastle is a seasoned practitioner of Acupuncture and Traditional Chinese Medicine, holding a Master of Science and Doctor of Acupuncture and Chinese Medicine from the Pacific College of Health and Science. Since 2007, she has specialized in women's hormonal health and pediatrics. With certifications in mindfulness, metabolic health coaching, trauma-conscious life coaching, and functional genomics, she integrates holistic and modern approaches to wellness. Her diverse background includes community education and clinical leadership, blending ancient Chinese medicine with cutting-edge insights to enhance patient care.
Dr. Tiffany Smith
FPNP
Dr. Tiffany Smith is a pioneering Functional Psychiatric Nurse Practitioner and the founder of Aroma Functional Nutrition Psychiatry. Inspired by her husband's recovery from PTSD and chronic pain, she shifted from a Western medicine approach to a holistic method that integrates lifestyle changes, nutrition, and counseling. With five degrees, including two master's in Psychiatric Mental Health and Nursing Science Education, she offers personalized care through virtual sessions in Nevada, Arizona, and Washington. Dr. Smith advocates for empowering patients to take charge of their health using functional medicine and genetic insights for mental wellness.
Dr. Adilia Sapp
ND
Dr. Adilia Sapp is a Canadian-born Naturopathic Physician specializing in Mental and Cognitive Health, addressing conditions like anxiety, depression, ADHD, and early cognitive decline. Her passion for holistic health was sparked by her own experiences with chronic illness, leading her to earn a Doctor of Naturopathy from the Canadian College of Naturopathic Medicine. With certifications in the Montreal Cognitive Assessment and training under Dr. Dale Bredesen, she is a leader in Alzheimer's prevention, anti-aging, and functional genetics. Dr. Sapp is also a speaker, writer, and avid runner living in Seattle.
Bridging the Gap: Accessible Genomic Learning for Patients and Practitioners
At The DNA Company, we believe that knowledge should be accessible to everyone, which is why we are dedicated to providing education through engaging webinars, interactive workshops, and insightful podcasts. Our goal is to empower individuals and practitioners with the latest insights into functional genomics, personalized health, and wellness strategies. Whether you’re seeking to deepen your understanding or apply advanced health techniques, our educational platforms make cutting-edge research and expert advice easily accessible to guide your wellness journey.